SDHDA Interior Banner Homeownership Information

CO-OP Advertising Plan

SDHDA is pleased to offer all Participating Lenders an opportunity to jointly advertise with SDHDA. The Homeownership Advertising Co-op Plan is designed to encourage and promote Homeownership Programs offered by SDHDA. SDHDA-approved Participating Lenders are eligible to receive reimbursement of 25% of the cost of the print media ad, not to exceed $1,000 per Lender per location. Production charges are not reimbursable through the Co-op Plan.

Following are Co-op Plan requirements:

  • 50% of the ad space must be devoted to a specific SDHDA product:
    • First-time Homebuyer Program
    • SDHDA Tax Credit -MCC
    • Community Home Improvement Program (CHIP)
  • Ads must include the SDHDA and Equal Housing Opportunity logos.
  • SDHDA’s logo must be legible and proportionately scaled.
  • Ads listing current program interest rates must include a disclaimer stating rates may change at any time, and to contact Lender for current rates.

All Co-op Plan requests must be approved prior to publishing. Please allow 3 business days for ad review and approval.


Reimbursement Requests

To request reimbursement, you must provide the following documents within 10 days of the date of publication:

Reimbursement requests will take 10 to 14 days to process.

SDHDA reserves the right to change or discontinue this Plan at any time.

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